Tool Stack
Every tool you need to run this flywheel. AutoWhisper is the only essential piece — everything else is optional, and most of it is free.
Core Tool
| Tool | What it does | Cost |
|---|---|---|
| AutoWhisper | Your AI CMO system: strategy → production → publishing → analytics, all in one place | 50 free tokens on signup, Basic from $30/mo |
AutoWhisper covers steps ②③④⑤ of the flywheel. You just need to nail step ① yourself (positioning, 15 minutes) — the system handles the rest.
Publishing Platforms
AutoWhisper supports auto-publishing to the following platforms. Just create your accounts and connect them inside AutoWhisper:
International (auto-publish)
| Platform | Best for | Sign up |
|---|---|---|
| TikTok | Short video (UGC, Slides) | tiktok.com |
| Short video, image posts | instagram.com | |
| YouTube | Short video (Shorts), long video | youtube.com |
| Articles, professional copy | linkedin.com | |
| X (Twitter) | Short copy, discussions | x.com |
| Video, image posts | facebook.com | |
| Image posts | pinterest.com | |
| Threads | Short copy | threads.net |
| Bluesky | Short copy | bsky.app |
Domestic China (semi-auto: AI generates content, you copy-paste to publish)
| Platform | Best for | Notes |
|---|---|---|
| Xiaohongshu (RED) | Image notes, short video | Top platform for product discovery in China |
| WeChat Official Account | Long articles, deep content | Builds trust and authority |
| Douyin | Short video | Top short video platform in China |
Recommendation: Start with just 2–3 platforms. For international, pick TikTok + LinkedIn (or X). For domestic, start with Xiaohongshu. Expand once you’re consistent.
Conversion Tools
Once content drives traffic, you need tools to convert visitors into customers.
Email Marketing (International)
| Tool | Highlights | Cost | When to use |
|---|---|---|---|
| Brevo (recommended) | Generous free tier (300 emails/day), solid automation | Free to start | First choice for most teams |
| Mailchimp | Well-known, lots of templates | Free up to 500 contacts | If you’re already on Mailchimp, stick with it |
| Loops | Developer-friendly, clean API | From $49/mo | If your team has engineering bandwidth |
See 邮件序列模板
WeChat Follow-up (China)
| Tool | Highlights | When to use |
|---|---|---|
| WeCom (Enterprise WeChat) (recommended) | Channel QR tracking, auto-tagging, broadcast messaging | Essential if you have Chinese customers |
| Personal WeChat | Simple and direct | Early stage, small customer volume |
See 企微 Nurture 序列
Blog / SEO
| Tool | Highlights | Cost | When to use |
|---|---|---|---|
| Hashnode (recommended) | Built-in SEO, supports custom domains | Free | First choice for most teams |
| WordPress | Most full-featured, rich plugin ecosystem | Hosting ~$5–20/mo | When you need heavy customization |
| Substack | Built-in subscriber system | Free | If you also want a newsletter |
| WeChat Official Account | Domestic SEO (WeChat Search) | Free | For China-facing audiences |
See SEO 策略
Outbound Tools
See 内容驱动外呼指南
Finding Contact Info
| Tool | Use | Cost | When to use |
|---|---|---|---|
| Apollo.io (recommended starter) | Find people + find emails + send emails, all in one | Free tier is enough to start | Just getting started with outbound, zero cost to validate |
| Prospeo | Export emails from LinkedIn, high verification rate | From $39/mo | When you have a steady outbound rhythm |
| Hunter.io | Find emails by company domain | 25 lookups/mo free | Supplementary lookup |
| LinkedIn Sales Navigator | Advanced filtering + InMail | $99/mo | B2B with high deal values |
Email Outreach
| Tool | Use | Cost | When to use |
|---|---|---|---|
| Instantly (recommended) | Email sequence automation, multi-account support | From $37/mo | Outbound volume > 50 emails/week |
| Lemlist | Email + LinkedIn automation | From $39/mo | When you need LinkedIn touchpoints too |
| Manual email | Gmail / Outlook, send by hand | Free | Outbound volume < 20 emails/week |
Data Enrichment (Advanced)
| Tool | Use | Cost | When to use |
|---|---|---|---|
| Clay | Prospect enrichment + scoring + automation | From $149/mo | When your outbound system is mature and you need to scale |
| RB2B | Identify anonymous website visitors | From $99/mo | If you have a website and want to know who’s browsing |
Most people don’t need Clay or RB2B. Start with Apollo.io’s free tier and send emails manually. Upgrade your tooling once you’re sending more than 50 emails per week.
Analytics
| Tool | Use | Cost |
|---|---|---|
| AutoWhisper Analytics | Content performance + UTM attribution + signal scoring | Included in AutoWhisper subscription |
| Google Analytics | Website traffic analysis | Free |
| Platform-native analytics | Built-in data from TikTok/Instagram/LinkedIn etc. | Free |
Supporting Tools
| Tool | Use | Cost | When you need it |
|---|---|---|---|
| Canva | Cover images, thumbnails | Free tier is fine | When you need extra visual assets |
| Notion / Feishu | Tracking sheets, weekly reviews | Free | If you prefer managing things in spreadsheets |
| Obsidian | Knowledge management | Free | The playbook you’re reading right now is an Obsidian vault |
Minimum Viable Launch Checklist
Phase 1: Inbound (Week 1, done in 1 hour)
- Sign up for AutoWhisper (autowhisper.xyz) — 50 free tokens
- Sign up for TikTok + LinkedIn (or X) — pick 2 international platforms
- Create your product in AutoWhisper + upload materials
- Connect your platform accounts
- Trigger your first CMO Plan
- Done. Start your first week of inbound.
Phase 2: Outbound (From Week 4, done in 30 minutes)
- Sign up for Apollo.io (free tier)
- Set up a Google Sheet to track engaged prospects
- Every Friday afternoon: mine engagement data → start outreach
- Done. Inbound + outbound, both engines running.
Phase 3: Conversion Pipeline (From Week 6, add as needed)
- Set up Brevo email sequence (international users)
- Set up WeCom channel QR codes (domestic users)
- Launch Hashnode blog (long-tail SEO)
Get the inbound flywheel spinning first. Then add pieces one by one. Don’t try to build everything at once.
Next: Read 内容驱动外呼指南 for the full outbound workflow, or jump straight to 执行日历 to start taking action.