It's not that you can't make content — it's that one usable ad takes seven tools.
“you either burn cash on volume or get stuck cycling through tired edits”
— an advertiser on r/FacebookAds
Creating quality videos shouldn't be this hard
Audiences see your ad too many times and stop engaging
Need to create separate videos for Feed (4:5), Stories (9:16), and Reels
Meta now matches your whole set to different people. It wants concepts that actually differ.
Research, script, image, edit, resize, caption, upload — every one a different tab.
AI-powered video creation in 3 simple steps
We read what your rivals are actually posting right now — not what they said last quarter.
Then we lay out concepts that differ by pain point, audience and awareness stage. Meta now matches your whole set to different people — the same ad with a new opening no longer counts as different.
Then we shoot from your real product photo, so the label, cap and proportions stay yours — and it doesn't look AI-generated.
Optimized for Facebook news feed with maximum screen space
Full-screen vertical format for Stories and Reels
Square format perfect for Instagram grid
Everything you need to know
Never run out of fresh ad creative again